"I spent 20 years trying to find a jumper that felt that good, and it’s what inspired me to create a brand that captured all it stood for: a soft natural wool yarn, beautiful stitching, simple yet modern shaping, a dependable colour palette and an ability to make me feel comfortable, confident and even a bit creative because I could style it in a hundred different ways without really thinking about it. Being someone whose general life uniform is a pair of jeans and a jumper, I found myself endlessly frustrated how hard it was to find knits like that one my mum and I treasured. They all fell short somewhere – their sustainability credentials, their comfort, their longevity. I genuinely searched for twenty years and eventually thought, I’m going to do this myself. So I set about making my own and I called it Navygrey – the two colours that provide firm foundations and easy effortlessness in our wardrobes. I remember when Anna Murphy at The Times wrote about us as ‘that sweet spot between softness and edge.’ That’s exactly what I hope we are. And more."