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Meet The Brand

ELV DENIM

Made from 100% Upcycled Materials

E.L.V. DENIM is a pioneering British luxury brand dedicated to crafting timeless fashion pieces from 100% upcycled materials. E.L.V. DENIM stands for East London Vintage Denim, as all the designs are developed and produced locally in East London. Attention to detail is paramount – every piece is carefully curated, washed, paired, and cut by hand by a local community of creatives. Each pair of jeans is upcycled from vintage denim, ensuring every piece is unique, with its own distinct character that makes the wearer feel like the jeans were tailor-made just for them.

Ginnie's Picks

Ginnie's Picks

Classic Denim Jumpsuit Light BlueClassic Denim Jumpsuit Light Blue
Classic Denim Jumpsuit Light BlueClassic Denim Jumpsuit Light Blue
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Upcycled Materials

Founded on the belief that beauty can be created from what already exists, the brand challenges convention and provides another way.

Made to Fit ‘Every Body’

Our designs are made to fit ‘every body’, featuring unique tailoring seams for easy adjustments and a generous seam allowance that allows the jeans to evolve with the wearer.

“At E.L.V. DENIM, our ethos is to value and celebrate materials that already exist, transforming them into exquisitely designed garments. Each piece is handcrafted with care and precision, so the wearer feels inspired to treasure and look after it for years to come. I believe we are returning to a time when individuality is cherished over the convenience of mass production.”

Anna Foster - Founder